Custom Made Jewelry for Discriminating Tastes

For over 30 years, our designers have been dedicated to working with you one-on-one to create beautifully crafted handmade jewelry as distinct and singular as you are.

Or Walk Into Our Showroom Anytime

Madison’s Premier Jeweler

Our designers are dedicated to working with you one-on-one to create beautifully crafted handmade jewelry as distinct and singular as you are.

Distinctive Handmade Jewelry in Madison WI

The secret of custom jewelry is crafting pieces reflecting the attitude and the personality of the owner. Our designers are dedicated to working with you one-on-one to create beautifully crafted handmade jewelry as distinct and singular as you.

William Thomas Jewelers designs and handcrafts jewelry for all occasions. Inspired by our clients’ artistic visions, our award-winning designers will create beautiful custom jewelry to be admired.

WORD on the STREET

I proposed to my fiancée with an engagement ring I designed with Bill at William Thomas Jewelers. Working with Bill was absolutely wonderful. He is patient and thoughtful, and helped me though the process of designing a ring and selecting a diamond over the course of several weeks. He asked great questions to help me define what I wanted, and gave great advice every step of the way. The final product was beautiful beyond my expectations. My fiancée loves her ring more and more every day.

Custom Jewelry Loaded with Diamonds, Gemstones and Self Expression

Your unique handmade jewelry reflects your sense of style and announces who you are without a word being spoken. Our custom jewelry designers have used diamonds, pearls and gemstones to create heirloom quality pieces for decades. We embrace the opportunity to help you create the rings, earrings, pendants, necklaces and other custom jewelry to honor events, accomplishments or just the joy of life.